Brief: “I going to biking around the world as a political protest, can you help me tell people about it?”
Client: Julian Sayarer
Details: Promotional website, postcards, t-shirts and posters. The website had a set-up cost of roughly £30 which secured sponsorship for a bicycle and all the equpiment he needed for his journey as well as free printing for postcards, posters and t-shirts. It features an integrated live Twitter and GPS feed provide constant updates from the road. Julien (ab)used his day job as a courier to distribute flyers attached to envelopes delivered to London business’s as well promoting his adventure to fellow cyclists by using the flyers as spoke cards.
